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Privacy Policy

Policy

Alkarity LTD (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store and protect your information, in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable laws.

1. Who We Are

  • Company name: Alkarity LTD

  • Company number: 16667436

  • Registered address: 71-75, Shelton Street, Covent Garden,London, WC2H 9JQ,

  • Data Controller: Alkarity LTD

If you have any questions about this policy or your personal data, you can contact us at:
📧 Email: info@alkarity.co.uk

2. What Data We Collect

We may collect and process the following categories of personal data:

  • Identity Data: name, date of birth, job title.

  • Contact Data: email address, phone number, postal address.

  • Financial Data: payment details, billing information.

  • Technical Data: IP address, browser type, device identifiers, cookies.

  • Usage Data: information on how you use our website, products or services.

  • Marketing & Communications Data: preferences for receiving marketing.

3. How We Collect Your Data

We collect your personal data in the following ways:

  • Directly from you when you fill out forms, register, or communicate with us.

  • Automatically when you use our website (via cookies, analytics, etc.).

  • From third-party sources (partners, service providers, or publicly available data).

4. Legal Basis for Processing

We process your personal data under the following legal bases:

  • Contractual necessity – to provide you with products or services you request.

  • Legal obligation – to comply with applicable laws and regulations.

  • Legitimate interests – to operate and improve our business and services.

  • Consent – where you have explicitly agreed (e.g. marketing communications).

5. How We Use Your Data

We may use your personal data for:

  • Providing and managing our products and services.

  • Processing payments and invoices.

  • Communicating with you regarding services, updates or support.

  • Marketing and promotional purposes (where legally permitted).

  • Maintaining website security and performance.

  • Meeting legal, regulatory and compliance obligations.

6. Sharing Your Data

We may share your personal data with:

  • Trusted third-party service providers (IT, hosting, payment processors).

  • Professional advisers (lawyers, accountants, auditors).

  • Regulatory authorities, law enforcement or government bodies where required.

We will never sell your personal data to third parties.

7. International Transfers

If your personal data is transferred outside the UK, we will ensure appropriate safeguards (such as UK International Data Transfer Agreements or standard contractual clauses) are in place.

8. Data Retention

We keep your personal data only as long as necessary for the purposes we collected it, including legal, accounting or reporting requirements. After this period, your data will be securely deleted or anonymised.

9. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data.

  • Request correction of inaccurate or incomplete data.

  • Request erasure of your data (“right to be forgotten”).

  • Restrict or object to processing of your data.

  • Request data portability.

  • Withdraw consent (where processing is based on consent).

To exercise your rights, please contact us at [Insert contact email].

If you are not satisfied with how we handle your data, you can lodge a complaint with the Information Commissioner’s Office (ICO): https://ico.org.uk.

10. Security of Your Data

We use appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse or disclosure.

11. Cookies

Our website may use cookies and similar technologies. For details, please see our Cookie Policy.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any updates will be posted on our website with the updated effective date.

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